Labels are great marketing tools because if you’ve piqued the customers' interest with your labels, they’re most likely to buy your products. Labels can also indicate helpful information about the product, making it easier for customers to find the specific thing they’re looking for. The quality of the labels should be top-notch to get the desired effects; that’s why label printing is of utmost importance.
Many factors can come into play when printing your label; its colors might fade, it can be made from thin materials that might break easily, or it can form bubbles underneath. Label printing is a process that requires attention to detail and care for you to get the most out of your product. This article will discuss the ins and outs of label printing and where you can find a quality printing service in Singapore.
Importance of label printing
Just as labels are essential for the marketing of your products, label printing is also necessary to produce these high-quality marketing materials. The design of your labels might be good, and the information might be a lot, but if it isn’t printed meticulously, then everything will come out looking off and unappealing.
Marketing is a field that revolves around appeal and creating buzz around products or services; that’s why having an appealing label is crucial. Nothing ruins a catchy design than low-quality printing because it creates a distraction instead of making a brand more attractive.
Examples of catchy labels
Now that we’ve discussed label printing and its importance let us look at some of the most effective product labels. Pay attention not only to their designs but also the quality of the label materials. Without the help of an effective label printing service, these labels wouldn’t have been as effective as they are.
Here are examples of catchy labels:
1. Metrio Coffee
Metrio Coffee’s label is an example of a minimalist label that is also catchy. Your eyes are immediately drawn to the label since there are no other distractions on the packaging. The label itself is printed on paper, which gives the label design a vibrant and solid look.
The design is very prominent against the paper material, and you can see every outline well. The owl motif also takes center stage because right behind the name of the flavor, you can see the wings of an owl, which are also perfectly printed.
2. Tan Ren Tan Honey
The packaging of Tan Ren Tan Honey is a creative one, and the label also creates an optical illusion of honey dripping down from the top of the bottle. Tan Ren Tan Honey’s label is also an example of an eye-catching label because it is unique.
The centerpiece of the whole packaging is the optical illusion; that’s why the other elements of the label are deliberately plain. The font, the company logo, and the choice of colors for the label don’t take away from the main attraction, which is why this label is compelling.
3. Teach Tea
Teach Tea’s label is a simple yet effective label. The design on the center brings to mind the serenity drinking tea gives you, and the colors on the background represent the flavors of the tea. The label is simple, direct to the point, and captivating.
To produce a label of this quality and maintain the cleanliness of the overall design, the label printing should be mistake-free and top-notch. Slight wrinkles or bumps on the label will drastically alter the pristine condition of the label and might change how people see it.
4. Scotts Brewing Co.
The Scotts Brewing Co. beer label works because of a combination of things like the font style and color and the color of the label itself. A brown label on a brown bottle usually doesn’t work as well, but it looks perfect in the case of this beer.
The label is an excellent example of an enticing label and one that’s true to its product. The brown color represents the brownish color of the beer, and by using it as the color of the label, it would seem that the manufacturers are bringing the product itself to the forefront.
5. Keen Fruit Juice
Keen Fruit Juice is living by its company slogan, “pure and simple,” since the label itself represents that. Keen chose to shift the customers' attention to the background of the bottle instead of the front label, and it works very well because just by looking at the bottle, you can already taste what’s inside.
The label is another example of a creative label because it enhances the whole experience of buying the product. By putting close-up shots of the fruits on the label, they create excitement about the product and give a preview of what’s inside. It serves as an appetizer for the customers.
Where you can get your custom labels printed
Compelling labels can enhance your products. If a label is catchy enough, the hype around the product can carry it through, regardless of the quality of its content. High-quality label printing can considerably impact how the label would look; even if the design is catchy, if the final product has structural flaws, it would not work.
If you are looking for a label printing service in Singapore that guarantees high-quality label printing, then you’re already in the right place. West Coast Label guarantees to take care of your orders and deliver them on time. West Coast Label will also care for your other business needs, like stickers, boxes, brochures, and more.
If you want to learn more about the additional services of West Coast Label, visit their products page, and discover other helpful services they can offer aside from label printing.